The environment is increasingly important to businesses, as customers now demand more green credentials than ever before.
This adds another crucial element for businesses to consider and can be viewed as an inconvenience to the uninitiated, but it is important to understand that outstanding green policies can actually be a very effective differentiator for companies.
In an ever more competitive world, all businesses need something that will set them apart from similar businesses operating in their field, and eco-awareness can be just such a factor. When faced with a range of different companies offering the same products or services, many people will be swayed by a firm’s positive environmental attitude.
This is not just because of the benefits to the planet, but also because it indicates that the firm has a responsible attitude, causing potential customers to feel like their business will be in good hands. This is actually so important to some customers that they will disregard companies which do not actively demonstrate a commitment to looking after the planet.
A green ethos should span every aspect of a business aiming to use this as a differentiator, from the transport methods employed to the packaging materials used.
There are many packaging choices that boast higher-than-average green credentials, making them perfect for businesses that want to promote a ‘reduce, re-use and recycle’ message. Recycled material packaging, for example, demonstrates a green commitment in very practical terms.
If eco-friendliness is an important consideration when it comes to choosing your business packaging, then cardboard is one of the ideal choices. This is easily recycled and re-used, and even items not created from materials that have already been recycled will usually originate from sustainable forests.
Cardboard boxes can either be reused or recycled with very little effort, boosting the life-span of the original materials used in their creation. The same can also be said of other cardboard and paper products, such as corrugated rolls, wraps, corrugated sheet-board and shredded paper. These are all increasingly made from recycled materials and yet still provide the same effectiveness and capabilities as less environmentally friendly packaging materials.
As well as boosting your business’s green credentials, these sorts of packaging materials can also save you money. Recycled products can cost less than their virgin counterparts, creating a win-win situation for environmentally conscious consumers, the planet and your budget. They are also increasingly widely available, making it easy than ever to satisfy the increasing need for businesses to offer much more than just a good product at a good price.
Take a browse through the site at our smart recycling products such as the Intimus, which is perfect for churning out usable void fill made from unwanted cardboard.